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Flower shops getting prepared ahead of Valentine’s Day

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(WBNG) - The countdown to Valentine's Day is on and flower shops in our area are putting the petal to the metal make sure every Southern Tier Romeo and Juliet have the floral arrangements they want.

Dillenbeck's Flowers and Woodfern Plant and Florist Shop are just two of the many places in the community selling flowers for the day of love.

"This is going to be one of the busiest days of the year tomorrow," said Cheryl Fritsch, owner and manager of Dillenbeck's.

"The last couple weeks we've been getting boxes and boxes of roses, and all sorts of different flowers in."

Woodfern is also anticipating a good turnout from local lovers.

"We're expecting a ton of people to walk in today and tomorrow to get arrangements for the ones they love," said Barbara Waters, a customer service representative for the store.

The goal of the stores is to keep the flowers as fresh as possible for deliver or pick-up time. But in order to do that, employees need to work a little quicker.

"Everything is fresh, [so] you got to get everything as late as you can, but early enough to get everything processed and set up and arranged and ready to go," Fritsch said.

This speed includes the cold weather, which could see the Southern Tier in low temperatures on Valentine's.

"Tomorrow is going to be a cold day so we're going to be very careful so that they don't get damaged by the weather," Waters said. "People need to be aware that they need to bring these flowers in really quickly. If you're taking them from work to home they got to get into your car quickly, and get into the warm home."

Fritsch is going a doorstep further than most stores to ensure a quality flower.

"We make sure our flowers are protected, they're not just left on your doorstep and we try to take care of them for you," Fritsch said.

Aside form the weather, Waters loves the ability to interact with their customers.

"We like seeing our regular customers coming in and telling us about who they're giving their gifts to and we just have a good time," Waters said. "Sometimes they're really happy, and sometimes the guys are really embarrassed to have to tell us their romantic messages, so we have fun with them on that."

Fritsch told 12 News Dillenbeck's has over 200 orders for today and Valentine's Day.

Waters and Woodfern emphasized the importance of keeping flowers in warmer temperatures, adding anything below 32 degrees can damage or kill plants.

Cal Dymowski

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